Tuesday, April 19, 2011
Wednesday, March 23, 2011
Monday, March 21, 2011
Using The Power of a Text Message To Build Business
Talking? It’s something everybody’s doing nowadays. Look around and just see how many cell phones you count. Cell phones are the new untapped business media that’s waiting to be tapped.
Just how do you tap into this market? Many bigger companies already do. They use software to text message their customers and clients. A lot of this is done on a national scale and most people view them as occasional service messages.
The big opportunity for text message marketing is local businesses. Statistics show 95% of local merchants have yet to get into using text messages as a business tool. How can it benefit your business?
- Get your client list growing. If you are a home business, this one idea can get the word out about what you do really fast.
- Product sales to get new business. Send out text messages on your newest product and offer incentives to your current customers to bring someone new to look at what you have.
- Act as the guru. Offer your service as a text-messaging expert to other business owners and get a new revenue stream. They will be thrilled at the new business you bring and will pay a premium to you to manage it for them.
The potential power of text message advertising on a local scale is just coming into it’s own. Learn to harness it for your business. If you’ve been relying purely on the internet or regular advertising broaden your horizons. This may be the silver bullet you need to take your business to the next level.
Sunday, March 20, 2011
Tuesday, March 15, 2011
Blog Money: 5 Ways to Get Paid for Blog Posts
Posts on a blog that are interesting to people bring traffic and added value to your home business. Often new bloggers find putting up new content a challenge. Keep it simple. Give your readers what they crave and go researching the world and bring it to them.
Blog money is what I like to call "added revenue". Your home business may provide you content from regular customers who you should contact everyday but your blog is like a window that allows readers to discover you. Let's look at unique ways you can use a blog to boost your business:
Blog money is what I like to call "added revenue". Your home business may provide you content from regular customers who you should contact everyday but your blog is like a window that allows readers to discover you. Let's look at unique ways you can use a blog to boost your business:
- Product sales. Offering products you regularly market to your blog readers is one way to get revenue. You need to keep in mind who your readers are and target products to the demographic of people who read your content.
- Ad revenue. Google ads, pay per post and private ads to your site are all good sources of revenue. Make sure the ads relate to the material you are producing.
- Referral links. Include links to other sites your readers may be interested in. Make sure they give commissions for product purchases if you are sending buyers to their site.
- Ebooks are another good source of revenue. They do take time to produce but a good ebook can be a great source of revenue.
- Reader contributions. Not for everyone, but you can place a link for donations for people to donate to keep your blog up and running.
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Sunday, February 20, 2011
Surviving the Economic Recession: Getting Ahead by Getting By
Need money? In these tough financial times, a lot of people do. Being pinched by what’s going on around you, it’s pretty hard to keep a focus and keep your home enterprise up and on it’s heels. The hardest part is keeping those income streams flowing in the midst of the economic recession that’s yet to let up enough to make any money.
I have found a lot of redemption in continuing to work on my passive income streams. This may mean cutting expenses where you can, saving money even with the slimmest of margins and putting that money where you can get a return on it. The bottom line is profit and you must wrangle a profit by whatever means you can.
Financial literacy is tantamount. Education is perhaps the best investment you can make so stay up on it. Pair this together with saving money and you can really start to see things pick up. Being savvy where your competition isn’t always pays off.
Genuinely, your home business depends on how well you do in three areas:
(1) Revenue. Look for more and novel streams to supplement what you already have. Fatten others by cutting costs where it makes sense but be careful not to cut what essential to your survival.
(2) Planning. Don’t stay stagnant in the “here and now”, look to what’s happening in the near future. When the economic recession starts to taper off, you want to be there and be prepared to get your share.
(3) Promotion. Yes, put yourself and your business out there. Take advantage of whatever you can muster to continue to build your brand and keep the face of your business fresh on the mind of your potential customers.
By shoring up these three items, you can do more than survive; you can help your business to thrive. If you’ve got your business goals, look at them and see where you can get more mileage out of them and brainstorm ways to bridge from where you are to where you want to be. Put together a package that really shows your home business off to the rest of the world. To survive means to get stronger so work to achieve success for your business.
Friday, May 14, 2010
Free Traffic Sites: Getting Your Online Ad Seen and Noticed
Advertising is the life line of small business. Ask any owner what his top wish is for his business and I guarantee it is getting more potential customers to notice the business. When we talk about this online, it is translated by using the word traffic. Free traffic sites are places that let you exchange ads with others and get your ad seen in exchange for watching other folks ads. It could be banners, email, websites, text ads or similar mediums you are exchanging, the principle is the same. So how do you get into getting all these free places to show people what your business is all about? Let's look at some smart ways to get it done.
1) First, develop an overall advertising strategy. This will vary by what product your business is trying to sell or service you want people to use. For free advertising, I suggest starting by using forums and social sites as a start. You approach people in conversation that way and interested parties will pick up on your sig files on your posts.
2) When you advertise, use a squeeze page for the online viewer. You want to get into email marketing and you want to build a potential customer list. This allows email relationship marketing and allows you to use a sales funnel to present newsletters, updates and special sales info to your subscribers.
3) Plan some time for using free traffic sites to advertise. T o be effective at these type sites, it will be important to focus all your advertising for one ad. Granted, you will have to use tests to see what ads work the best, but when you do find it, try to stick with the one ad and use it everywhere. A pinpointed approach will capture more subscribers for your lists and result in growing the number of people who notice you.
4) Don't forget Blogs and local ads! They are good too. Use banners or text ads about your business on your blog. For local ads, flyers, cards and bulletin board posts are effective too.
Lists address marketing should be a priority for your business; If you are not a writer, that's ok, hire someone to do it for you, but just get it done. You want to keep feeding information to your readers while at the same time sending them offers to take action on. A free ebook, 10% off a product for reading an email or any other offer can prompt readers to act. Offer a free class or give away a book to people that respond. If you stay in their email box, they will see and read your emails which is what you want.
Taking advantage of free traffic sites online is easy. Remember to plan your advertising, stay committed and take your time and do the follow up to make sure people get on your customer list. Building the list will build your business along with it and get you noticed.
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